(representative of July-December, 2001)
It's been a real pleasure being able to carry representative television and print advertising aboard these CD-gazettes of The IDEA, thanks to "TV Ad Indx", and we're therefore delighted to hear of their consolidation into a larger entity as "The Agency Source".
The Agency Source (TAS) was established in 1993 to provide information services to the Advertising & Marketing industry.
It is headquartered in New Delhi and is India's largest creative and news monitoring firm. It specialises in monitoring:
- new TV commercials (TV Ad Indx)
It monitors over 40 Indian & pan-Asian TV channels and 69 press publications.
TAS has dedicated satellite signal reception equipment, a video studio with range of U-matic recorders and professional S-VHS equipment.
It offers syndicated & customized information services to advertising agencies, PR firms and marketing clients in close association with producers of TV commercials and media firms.
TAS publishes a biweekly Agency Village Newsletter that keeps professionals abreast of industry developments through email.
Besides these mainline businesses, TAS has vast powerful relational databases of Companies, Brands Ad Agencies, People, TV Commercials, Press Ads, Press News, TV News, Satellite Channels, URLs.... developed over the last 4 years for the purpose of providing an intranet service.
Some of TAS's Clients:
Representative Print Ads
G-94 Triveni Commercial Complex
Sheikh Sarai, Phase - I
New Delhi - 110 017 (India)
tel: (91-11) 6014000, fax: (91-11) 6014001, 6014702